Wine Days (Vyno dienos) is the biggest wine and spirits event in the Baltic States. There, professionals meet professionals and final customers. Our task was to let people learn about the exhibition and tease them to come.
Everybody is looking for something. Some for the right wine, some for the right person. First and foremost, Wine Days offer a chance to try many different wine types and pick your favorite but also allows mingling with a lot of different people. Since the words “wine” and “man” sound similar in Lithuanian, we played on them and made the posters engaging and relevant to many. The slogan says: “Find your wine,“ while the visual gives an extra meaning.